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INGREDIENTS
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extra tools
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earn links from toxic sites
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semrush is the all-in-one kit
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start free trial →
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start free trial →
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anchor text html is remarkably simple — this is the code we all learned to produce when we perfected our angelfire sites and myspace accounts back in middle school
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follow: tells google to give credit to the page you're linking to and take it into account when scanning your links
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sessions back-to-back
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branded anchors include your brand name
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yemen's water crisis if you are linking to a page targeting “yemen cholera epidemic
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brand
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these include your brand name and a keyword. they help you optimize
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image anchor links
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image anchors are healthy because they diversify your anchor text profile. plus
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affordable cat trees
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long-tail anchors
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long-tail anchors are similar to partial anchors
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anchor text used to play a heavy role in search engine rankings - a bit too much
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earn links from toxic sites
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nothing is set in stone here. try checking out some of the top websites in your industry. see what their outgoing and incoming anchors look like so you together an idea
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google's recent ber update taught us that the search engine is tweaking its strategy in favor of natural human language and the surrounding context
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some marketers have written off guest blogging as part of an anchor and building strategy. as usual
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limit yourself to authoritative sites that relate to your niche. google will surely notice if you are publishing on content farms it has already flagged
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what is a top-level domain? a handy guide to tldswhat are top-level domains? they impact your seo? in this guide
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features
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pricing
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resources
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company
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seo
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content marketing
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marketing
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paid media
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social media
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news
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subscribe
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main page
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seo
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what is anchor text? everything you need to know
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julia mccoy
202014
nov 24
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most marketers know building is one of the countless critical factors
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yes
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what is anchor text
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understanding anchor text html
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anchor text and backlinks
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types of anchor text and how they work
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naked text
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how does anchor text affect seo
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avoid too many exact match anchors
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how to optimize anchor text
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make sure anchor words are relevant
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avoid using keyword-rich anchors
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distribute different types of anchor text wisely
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pay attention to surrounding text
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don't neglect your image al tags
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keep guest blogging
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what is anchor text
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seo is a complex matter that consists of thousands of little details. anchor text is one of these details
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an anchor is a text you click to move from one internet destination to another; it ally anchors two different locations on the internet together
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in that sentence
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it tells your readers what to expect before they click the link. anchor words are the promise what is on the other side of the so they must be highly relevant
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check your backlinks
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understanding anchor text html
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anchor text and backlinks
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at this point
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href=" analytics tool
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sponsored: tells google that this was obtained through some agreements between you and a publisher
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ugc : tells google that the was placed on this page by users
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mega webinar: hours of seo
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sign up now! →
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sign up now! →
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types of anchor text and how they work
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course
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generic anchor words
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generic anchor doesn't include any text referencing a keyword. instead
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draws direct attention to the link
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click here
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this blog
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read more
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download this
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over here
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the author
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more info
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this page
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branded anchor text
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if you have public figures associated
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bill hartzer of billhartzer.com
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according to reuters news agency
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semrush
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julia mccoy says in the write blog
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as c news junkie reports
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exact match text
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while it is important to earn some exact match anchors
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building
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running shoes
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b2b conversion rate optimization
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used books
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partial match anchor words
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partial match anchors include your keyword phrase along
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useful seo tools if you're linking to a page targeting “seo tools
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buy running shoes here targeting “running shoes
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informative keyword strategy guide targeting “keyword strategy
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related anchor text
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related anchor words to a page using a variation of the target keyword. they are like partial match keywords
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adidas yeezy boost targeting “buy running shoes
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random anchor text
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in-de article
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the rules have changed
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it is to pick examples
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naked text
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they aren't pretty
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matthewwoodward.co.uk/seo/reporting/google-analytics-event-tracking
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www.adidas.com/us
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semrush
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running shoes at adidas
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perfume at ulta
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maybe you have heard that adding al text to your image description is important?
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semrush building strategy guide
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lifestraw travel accessories
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read more keyword research on the semrush blog
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why duplicate content is bad
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remember when amazon was a used bookstore
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how does anchor text affect seo
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images
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programs
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apps
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databases
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documents
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can you see where this is going
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if multiple sites chose the same anchor text to to the same page
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avoid too many exact match anchors
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today
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it is always best to keep your anchors relevant
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how to optimize anchor text
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when we talk optimizing anchor text here
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it also means google prioritizes user experience and answering search queries more than anything else. so
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and
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it is called the co-citation principle. removing hate-promoting sites from the equation
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make sure anchor words are relevant
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relevancy is key. while too many exact match anchors certainly count against you
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if you start choosing random words
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avoid using keyword-rich anchors
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using exact match anchors
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distribute different types of anchor text wisely
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to branded anchors
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to partial match anchors
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to generic
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pay attention to surrounding text
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don't neglect your image al tags
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help visually impaired readers understand what an image is
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tell the google bots what an image is
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function as anchor text
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choose one main keyword and incorporate it into a descriptive sentence the specific image
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keep guest blogging
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while you certainly shouldn't do that
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final thoughts
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when developing a building strategy
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save the key takeaways from this post
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author photo
101
more seo
101
seo
8
min read
101
seo
10
min read
101
seo
6
min read
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non-jargon guide to http status codesin this guide
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seo
10
min read